The first new book on judging in the United States
since the 60s”

A Fresh Look at Judging Floral Design

A Guide for Judges, Designers, Teachers, Mentors
and Hosts

by Hitomi Gilliam AIFD and Kathy Whalen AIFD

The knowledge needed by judges is the same knowledge needed by teachers, designers, and competitors. The distinction between them is that each group addresses knowledge from a somewhat different perspective. The first 140 pages and numerous images in A Fresh Look at Judging Floral Design are devoted to this essential body of knowledge.

Features of the Book
  1. Numerous self-evaluation checklists for the reader to assess his level of skills, knowledge and readiness for competition and/or judging
  2. Assistance for the designer in preparing for competition, for surprise packages, for certification and for avoiding being devastated
  3. How to determine what makes a designer’s mind ‘tick’ – strengths and weaknesses of spontaneous and calculating designers
  4. Functional attributes of the right and left hemispheres of the brain and how they affect the designer and judging
  5. Characteristics of successful judges
  6. In-depth presentation of seeing, scoring and constructing critique statements
  7. Objectivity and subjectivity
  8. Determining judges’ potential prejudices and how to counteract them
  9. Adaptation of score sheets to counteract aspects that are particularly subjective for a judge – Personal Sequence Strategy
  10. Growing the judge’s Mental Inventory of Standards
  11. Building of team, fostering mentorships and training judges
  12. Certification and accreditation procedures of various national and international floral organizations
  13. 16 Pages of sample critique statements organized by aspects of design (Elements and Principles, etc.)
  14. Lists of expressive words for judges
  15. 10 Sample score sheets
  16. Chapter devoted to hosts and sponsors of competitions
More Details
  • 464 pages
  • CD with 25 full-color images for practice judging, more than 1000 botanical and common names of plant material and an extensive list of expressive vocabulary words. Sealed in a PVC tamper-proof envelope
  • 338 full color images
  • 20 charts
  • 38 exercises
  • 10 sample scores sheets
  • 14 pages of annotated resources
  • 27 page glossary
  • 3 appendices
  • Extensive index
  • A comparison chart of the 10 score sheets
  • 18 pages of critique statements addressing both positive aspects of design as well as areas for development
Book Specifications
  • Size: 11.25” x 7.125” x 1.4”
  • Weight: 3.9lbs
  • ISBN: 978-0-9854476-5-6
  • LCCN: SB449.15.G55 2013
  • Binding: Laminated hardcover, Smyth sewn, layflat, cased-in, square back, head and tail bands, Oxford hollow binding, reinforced end papers; satin ribbon marker

Hitomi and Kathy are available for presentations.

A Fresh Look at Judging Floral Design

Price: $99.95

2 or more cases of 8 books (16 books) shipped to
the same address are available at a 20% discount.

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